“DNA TraceBack is a tool that enables beef producers to better manage the genetic makeup of their herds.”

- Mike John, Vice President, John Ranch, Inc.

Corporate Profile

IdentiGEN is a leading provider of DNA-based solutions to the agri-food industry with major operations in Ireland and the U.S.

We are applying our core expertise in genetic identification to develop and market a range of products that are improving the safety, quality and integrity of the food supply.

IdentiGEN’s principal product, our proprietary DNA TraceBack® traceability system, provides food retailers, processors and producers with the capability to identify and trace the source of meat products through the entire supply chain. This generates value-added assurance for consumers. By combining the unique power of ‘nature’s bar code’ to serve as a permanent, accurate and tamper-proof identifier with our advanced genetic analysis technologies, IdentiGEN has developed and implemented a system that is both practical and cost-effective. DNA TraceBack® has been successfully commercialized in Europe since 2000 and piloted in North America. IdentiGEN is now bringing its system to the U.S. and Canada to help ensure the safety and quality of the North American market for beef and pork.

IdentiGEN partners with market leaders to enhance brand values while contributing to the quality and safety of the food supply. Our product development strategies focus on identified client needs, and we develop the technology solutions to meet these needs through a combination of internal R&D and licensed technologies. This approach has been successful in supporting our objective of delivering the best and most cost-effective solutions for product identification, control and traceability.